Social Bookmarking for Small Business Sites

Anyone trying to generate traffic to their small business website needs to take advantage of the incredible opportunities with Web 2 and social bookmarking. It’s incredibly easy to use and a terrific way to increase traffic to your website. It’s possible with social bookmarking to get new customers visiting your website within days, even within hours!

Social bookmarkings are websites that list popular websites. Each social booking website compiles lists of people’s favourite websites depending on the interest or the theme of that particular social bookmarking website. These site listings are similar to search engine listings because they are searchable by tags as well as keywords.

But the great thing is that these tags are like keywords except they don’t come with any rules and you are able to choose the keywords you want. You use whatever word you want to help you remember where you put stuff.

Social bookmarkings are a total popularity contest. They rank sites to be most popular depending on the amounts of votes it gets. And the fact is social bookmarkings attract a ton of traffic. The Alexa ranking for Del.icio.us is 139, its 207 for Technorati and 85 for Digg. These websites are listed in TIME magazine’s top 50 coolest websites.

The best way to join in the fun of social bookmarking to get yourself acquainted with what’s out there; A list of some of the most popular social bookmarking websites are:

simpy.com, spurl.net, ma_gnolia.com, shadows.com, Technorati, blinklist.com, furl.net, del.icio.us, myweb2

Check these sites out and figure out which of them relates most to your website. Keep an eye out for what people are adding and what is most popular. Some social bookmarking sites, like Technorati give a graph that marks the number of mentions specific keywords or tags have gotten in the last month. This is critical information for any webmaster wanting to improve traffic to their site. If you click on the graph it’ll tell you the number of searches for those keywords up to a year. It’s a terrific way to gather marketing information, and monitor trends. And the best part is it’s free!

After you figure out what works best on particular social bookmarking sites you can plan content that would fit into that scheme. Write the stuff and start submitting it. But put some time and thought into your content. If your stuff is good you will attract more attention and repeat customers. Put useful information in your content and format it so that it’s easy to read. Using bullets and quick tips are effective formats for web content.


Article Source: http://www.ArticleStreet.com/

Affiliate Funnel Is A Different Way Of Thinking When It Comes To Downline Building

Downline building has been around since the beginning of the internet. The offer is very exciting, let people know about your product or service, refer a few folks and presto, you are on your way to massive success. What's the problem with this scenario though?

Simple, downline building isn't as effective as it once was years ago. Sure there are people making lots of money online using their downlines and affiliate marketing strategies but during the past few years a change has been taking place.

It's called the marketing funnel and if you think of the pyramid look of a 'downline', flip it!

Here's how it works. Get as many people as you can into the top of your funnel and funnel them down into paying customers. Start with a free front end product or service and then let your marketing turn those free leads into paying customers and clients.

Affiliate Funnel is a service that does this plus so much more. It is an all in one business hub that shows you how to properly promote online using the best free resources around and channel these leads into a thriving downline. This is the power of a well put together marketing funnel, taking leads and turning them into clients.

Affiliate Funnel is owned by two guys who have build massive six figure businesses using free resources and their own marketing funnel. Paul Kinder and Jon Olson have put their experience in a bottle and packaged it for anyone to check out for free at:

http://affiliatefunnel.com/?rid=54

Be sure to check out the Funnel today and start to promote your business the right way using the absolute best tools on the net. The results are there, it's time to grab them...

Are You Getting Paid For Posting To Your Blog?

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Do Your Potential Customers Forget About You?

Article by Tom Kulzer (AWeber CEO)

Your web business probably gets product inquiries from potential customers around the globe. Inquiries come via e-mail and your web site, and you try to send information to each hot prospect as quickly as you can. You know that you can drastically increase the likelihood of making a sale by satisfying each person’s need for information quickly!

But, after you’ve delivered that first bit of information to your prospect, do you send him any further information?

If you are like most Internet marketers, you don’t.

When you don’t follow that initial message with additional information later on, you let a valuable prospect slip from your grasp! This is a potential customer who may have been very interested in your products, but who lost your contact information, or was too busy to make a purchase when your first message reached him.

Often, a prospect will purposely put off making a purchase, to see if you find him important enough to follow up with later. When he doesn’t receive a follow up message from you, he will take his business elsewhere.
Are you losing profits due to inconsistent and ineffective follow up?

Following up with leads is more than just a process - it’s an art. In order to be effective, you need to design a follow up system, and stick to it, EVERY DAY! If you don’t follow up with your prospects consistently, INDIVIDUALLY, and in a timely fashion, then you might as well forget the whole follow up process.
Consistent follow up gets results!

When I first started marketing and following up with prospects, I used a follow up method that I now call the “List Technique.” I had a large database containing the names and e-mail addresses of people who had specifically requested information about my products and services. These prospects had already received my first letter by the time they requested more information, so I used the company’s latest news as a follow up piece.

I would write follow up newsletters every now and then, and send them, in one mass mailing, to everyone who had previously requested information from me. While this probably did help me win a few additional orders, it wasn’t a very good follow up method. Why isn’t the “List Technique” very effective?

* The List Technique isn’t consistent. Proponents of the List Technique tend to only send out follow up messages when their companies have “big news”.
* List Technique messages don’t give the potential customer any additional information about the product or service in question. He can’t make a more informed buying decision after receiving a newsletter! If someone is wondering whether your company sells the best knick-knacks, what does he care that you’ve just moved your headquarters?
* List Technique messages convey a “big list” mentality to your potential customers. When I used to write follow up messages using the List Technique, I was writing news bulletins to everyone I knew! I should have been sending a personal message to each individual who wanted to know more about my products.

What follow up method really works?

Following up with each lead individually, multiple times, but at set intervals, and with pre-written messages, will dramatically increase sales! Others who use this same technique confirm that they have all at least doubled the sales of various products! In order to set this system up, though, you need to do some planning.

First, you’ll need to develop your follow up messages. If you’ve been marketing on the Internet for any length of time, then you should already have a first informative letter. Your second letter marks the beginning of the follow up process, and should go into more detail than the first letter. Fill this letter with details that you didn’t have the space to add to the first letter. Stress the BENEFITS of your products or services!

Your next 2-3 follow up messages should be rather short. Include lists of the benefits and potential uses of your products and services. Write each letter so that your prospects can skim the contents, and still see the full force of your message.

The next couple of follow up messages should create a sense of urgency in your prospect’s mind. Make a special offer, giving him a reason to order NOW instead of waiting any longer. After reading these follow up messages, your prospect should want to order immediately!

Phrase each of your final 1 or 2 follow up messages in the form of a question. Ask your prospect why he hasn’t yet placed an order? Try to get him to actually respond. Ask if the price is to high, the product isn’t the right color or doesn’t have the right features, or if he is looking for something else entirely. (By this time, it’s unlikely that this person will order from you. However, his feedback can help you modify your follow up letters or products, so that other prospects will order from you.)

The timing of your follow up letters is just as important as their content. You don’t want one prospect to receive a follow up the day after he gets your initial informative letter, while another prospect waits weeks for a follow up!

Always send an initial, informative letter as soon as it is requested, and send the first follow up 24 hours afterwards. You want your hot prospects to have information quickly, so that they can make informed buying decisions!

Send the next 2-3 follow up messages between 1 and 3 days apart. Your prospect is still hot, and is probably still shopping around! Tell him about the benefits of your products and services, as opposed to your competitors’. You will make the sale!

Send the final follow up messages later on. You certainly don’t want to annoy your prospect! Make sure that these last letters are at least 4 days apart.

Following up effectively seems complicated, but it doesn’t have to be! So many potential customers are lost because of poor follow up - don’t you want to be one of the few to get it right?

http://www.aweber.com/?298391

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